Land Rover Pricing

[ak]

On the weekend went to the Central Coast 4WD & Camping show. Was happy to see Alto Land Rover there supporting the brand with six Land Rovers " Good Stuff". As the lease is almost up on my D2 thought I would check the price of a D3 TD V6 SE, well what a shock:o $ 87K plus on road and $93K if I want a sun roof.

I was thinking $70K. Would it be not better to drop the price and have more Land Rovers on the road. It is no wonder they sell over 1200 Prado's a month a figure Land Rover can only dream about.

They should put some of the good owners here and myself on the Land Rover board to consult on pricing.

So tell me have Land Rover lost the plot or have I?

It is a good thing a new D3 is just out of my price range as now I will keep the D2 mod it and enjoy a few more outings with the good owners here and save a few dollars to:D

[loanrangie]

I agree that they are expensive, but they do start at below $50k, try that for a playdoh.

[Omaroo]

They're all going nuts.....

I just walked past a Jeep dealership - and the new Commander (Limited) CRD (common rail diesel) start at $82,000..........

:eek:

[walker]

I agree that they are expensive, but they do start at below $50k, try that for a playdoh.

What can you get for under $50k


Now I would much rather a LR than anything else but the mid spec Paydoh wa $50k drive away.

[Captain_Rightfoot]

What can you get for under $50k


Now I would much rather a LR than anything else but the mid spec Paydoh wa $50k drive away.
A fender :)

[waynep]

Wait a couple of years for a second hand well depreciated D3 ??.... that's what I intend to do.

[Ace]

The base model with the coil springs and the 4.0L Petrol 6 is 50k, you can get a TDV6 with terrain response for between 65-70k. Compare the list of extras, the size and the ability of the vehicle with a playdoh and it it far better value for money. Matt

[Frenchie]

The base model with the coil springs and the 4.0L Petrol 6 is 50k, you can get a TDV6 with terrain response for between 65-70k. Compare the list of extras, the size and the ability of the vehicle with a playdoh and it it far better value for money. Matt

Yeah but who would want one of those. I doubt whether the standard coil springs with the IRS/IFS would be much good offroad.

[ak]

The base model with the coil springs and the 4.0L Petrol 6 is 50k, you can get a TDV6 with terrain response for between 65-70k. Compare the list of extras, the size and the ability of the vehicle with a playdoh and it it far better value for money. Matt

I agree the D3 is better value for money, but the market place doesn't. We are an exception being loyal Land Rover owners. My main piont was ACE, that Land Rover are lucky to sell 300 D3's a month in any spec. The fact is the D3 is just not selling. Doesn't matter what we think.

Still believe Land Rover should tweak their pricing by $10K to get more on the road.

[Captain_Rightfoot]

I agree the D3 is better value for money, but the market place doesn't. We are an exception being loyal Land Rover owners. My main piont was ACE, that Land Rover are lucky to sell 300 D3's a month in any spec. The fact is the D3 is just not selling. Doesn't matter what we think.

Still believe Land Rover should tweak their pricing by $10K to get more on the road.
If they tweaked their pricing on the D3 by 10k there would be a lot of unhappy owners out there. Holden did something like this and had to write out a cheque to existing owners.

If they dropped the d3 by that much the fender would have to follow in some way :o

[ak]

The above is true Captain Rightfoot.

I don't know what the answer is then and I bet Land Rover Australia don't either.

1200 plus Prado's a month to 300 D3's a month if Land Rover is lucky. It's the D3 that won all those awards and it just is not selling. The punters just won't buy it. What ever way you cut it you can't say its a success.

Still reckon a big part of it comes down to dollars and cents.

Land Rover better be careful with the pricing of the new fender otherwise I can see the excat same thing.

[waynep]

Cutting down the number of dealers in the country would also not be helping with sales. People buy Toymotas and Nissans partly because they are under the perception that there is a dealer in almost every town.

Almost seems like LR don't really care about the Australian market anymore.

[ak]

Cutting down the number of dealers in the country would also not be helping with sales. People buy Toymotas and Nissans partly because they are under the perception that there is a dealer in almost every town.

Almost seems like LR don't really care about the Australian market anymore.

That's true would also be a big part of it too. If they can only sell 1 D3 to 3 or 4 Prado's after the D3 won ever 4wd award know to man what hope do they have. Oh well it will make the brand more exclusive to us existing owners:D

[PBob]

Just try harder. I got (with no trade) 20k off the list of my TDV6 HSE.
I went to 5 dealers and they fell about once we got serious.

[ak]

Just try harder. I got (with no trade) 20k off the list of my TDV6 HSE.
I went to 5 dealers and they fell about once we got serious.

PBob, Can you tell me where you got it from and what the price was PM me if you want to.

The thing is I might still jump into one if I can get that much off instead of whinging.

[PBob]

Email me robert@logicallivestock.com

[Captain_Rightfoot]

Just try harder. I got (with no trade) 20k off the list of my TDV6 HSE.
I went to 5 dealers and they fell about once we got serious.
When dealers are doing that it's a sure sign that the product is either poor and/or overpriced. :(

I think we know what the problem is with the disco :o

[CraigE]

Yes you can get a D3 for around $50k, but not with what you want. $87k I am sorry is about $30k overpriced. In all honesty look what you get in a Prado for less than $50. Even a Navara for less than $41k and a Hilux for less than $45k. May be sacralige. LR have lost the plot, as much as I would love a D3 they have outpriced themselves in what was supposed to be the entry to mid priced vehicle. Basically a $35k price shift for a diesel between models is suicide. Just hope they do not do the same with the new Fender.In all honesty a late 90's RR V8 and all is a much better buy.

[101RRS]

Like it or not, LR is not targetting the Prado etc it is now targetting the BMW X5 market and on a number of months over the past year the D3 has outsold the market leading X5. Likewise the new Freelander will not be targetting the Ravs and the like but the BMW X3 - unfortunately Landrover is leaving its roots behind and has headed up market. Interestingly Nissan is only selling a few more Patrols than LR sells D3s . Likewise in some months nearly as many RR Sports are sold as D3s.

While I agree that D3s cost too much - to put costs in perspective the Rec Retail price for a base D3 is $56,650, a Patrol is $54,190, a 100 series $52,600 (GXL $59,600) and BMW X5 $81,700 (all prices + onc) so realistically the D3 is on the money as far as their Japanese opposition pricing is concerned.

Gazzz

[JDNSW]

I think the problem with the D3 is that Landrover are seen by most of the market as a niche player - and the lack of dealers only confirms this. Most people who are looking at buying a Prado, or a landcruiser 100 or a patrol, simply do not even think of the Discovery as an alternative, and Landrover's marketing does nothing to change their mind.

The problem is, it does not matter how much better the D3 is than the others, the Jap cars are still going to be perfectly satisfactory for most of the people who buy them, so there is no pool of dissatisfied customers for Landrover to target. They are targetting satisfied customers, which is a lot harder ask. What Landrover needed to have done was to avoid losing their market in the seventies and early eighties when Landrover did have dissatisfied customers (Unable to get delivery, poor highway performance, broken axles, lack of improvements). Getting it back is always a lot more difficult.
John

[Jamo]

I would check the price of a D3 TD V6 SE, well what a shock:o $ 87K plus on road and $93K if I want a sun roof.



That's not right. The list price for the SE TDV6 is $74,990 + onroads.

An HSE TDV6 is $83,990 + on roads.

I don't know where they got their prices from.

[walker]

Yep you cna get some ok deals on the TDV6 if you push.

I know 2 people who have picked up SE TDV6's with rear locker for about $76k drive away. If you go into most LR dealers and ask to order a TDV6 S with optional terrain response then they are likely to just offer you an SE model for about $500 more which gives you a heap more extra's.
Reason for this (from what I am told) is that if you order an S with optional Terrain response then the waiting time is about 8months but they can get the SE a lot quicker and they want sales.


I agree with most of you that the D3 is god value BUT that doesn't help if you don't have it. My 04' D2 with ACE and SLS + other options was $59K drive away. I then have to come up with another $17k for a D3!!:o

[Ace]

I agree it would be nice if they were cheaper, and yes more people would buy them if they were cheaper

However i would argue that it isnt a success, they are selling more D3's per month than they were D2's and Land Rover have recoreded their best sales months to date (since 1948) this year, based mainly on RRS and D3 sales. The last financial year was land rovers best year ever.

However the main reason, i would have to think, is that people still dont have faith in the LR brand name, it is improving but until more vehicles come onto the S/H market and ford are able to fine tune things LR isnt going to sell the number of vehicles that toyota sell because they dont have toyotas name for reliability. There are to many toss pots like the one Discodave spoke to at the 4wd accessories outlet preach about crap they do not understand which people, who unlike dave know it is crap, will swallow this crap and look to a different manufacturer. As Land Rovers image improves so will sales, magazines are already saying how much better the vehicles are, but they do add they cant comment on reliability because they didnt do enough Km. Once there are D3's and RRS's around with 200000-300000km we wont know. It takes a company time to reccover from bad management like land rover has had but ford are slowly turning this around.

Matt

[ak]

That's not right. The list price for the SE TDV6 is $74,990 + onroads.

An HSE TDV6 is $83,990 + on roads.

I don't know where they got their prices from.

Jamo, I think your find it is pretty right they quote list prices for manual's and at the show I was enquring about a Auto SE TDV6. Sure the salesman may have be trying to touch me for a few grand. But what I have learn't from this thread is that when the time comes try harder and see what dealer really wants the sale the most.

Ace Land Rover has had it's best financial year ever directly due to the sales of the RR'S in the massive US market not so much because of D3 sales and certainly not here.

It would still be good to see Land Rover Australia get a bit more realistic with pricing and see a few more Landies on the road in years to come.

[PBob]

Interesting topic.
D3 should be compared with Landcruiser with extras, top of the range Nispat TI (petrol only), maybe cheaper BMW, Merc and Volvo, only because of the type of extras and finish (leather, sound etc). However none of those vehicles come within a bulls roar of the off road capabilities built into this vehicle plus its extras and finish. These vehicles have the ability to handle most anything by dial up and sensible driving - that is if you wish to risk such a lovely car to the elements. Imagine trying to take a BMW X5 where this will go. These even have a full size spare! This is a 4 wheel drive luxury vehicle, most of those others (Toyo and Nispat excepted) are all wheel drives. The D3 is a genuine 7 seater, it even has a recess in the floor for the seven seat passengers feet. No other vehicle is better designed than this new concept. 6 speed gearbox, flick it to one side and its a manual. V6 that is so responsive and uses little fuel for such a large vehicle and make no mistake, they are big - much bigger than my D2s. They are not cheap, but you can deal. I looked at a RRS when I bought my HSE, but for the money it was only entry into the RRS - it may look nicer, but it is not nearly as good for the money.

[Ace]

Interesting topic.
D3 should be compared with Landcruiser with extras, top of the range Nispat TI (petrol only), maybe cheaper BMW, Merc and Volvo, only because of the type of extras and finish (leather, sound etc). However none of those vehicles come within a bulls roar of the off road capabilities built into this vehicle plus its extras and finish. These vehicles have the ability to handle most anything by dial up and sensible driving - that is if you wish to risk such a lovely car to the elements. Imagine trying to take a BMW X5 where this will go. These even have a full size spare! This is a 4 wheel drive luxury vehicle, most of those others (Toyo and Nispat excepted) are all wheel drives. The D3 is a genuine 7 seater, it even has a recess in the floor for the seven seat passengers feet. No other vehicle is better designed than this new concept. 6 speed gearbox, flick it to one side and its a manual. V6 that is so responsive and uses little fuel for such a large vehicle and make no mistake, they are big - much bigger than my D2s. They are not cheap, but you can deal. I looked at a RRS when I bought my HSE, but for the money it was only entry into the RRS - it may look nicer, but it is not nearly as good for the money.

Good point Pbob, since the vehicle classification categories have been changed the D3 has now been classes as a luxury 4wd, since being changed to that category it is leading it in sales.

Comparing the D3 as you say to the Playdoh isnt really right its like comparing a Standard BA falcon to an XR8 there isnt a comparison. In terms of the category it now sits in it is by far the best seller and by far the best priced. Matt

[PBob]

Also, of course, if you bought a standard D3 say diesel, coil and no air, you could compare this with a Playdo or Pajero, or maybe even a new Pathfinder, which is not really in the same size class, you will still have better value and features (e.g. new diesel motor, 6 speed etc, 11 cup holders) for an off road vehicle.

[Ace]

Also, of course, if you bought a standard D3 say diesel, coil and no air, you could compare this with a Playdo or Pajero, or maybe even a new Pathfinder, which is not really in the same size class, you will still have better value and features (e.g. new diesel motor, 6 speed etc, 11 cup holders) for an off road vehicle.

Not to mention the fact that a 7 seater D3 will actually fseat 7 adults not 5 adults and 2 kids like the rest. Matt

[101RRS]

Jamo, I think your find it is pretty right they quote list prices for manual's and at the show I was enquring about a Auto SE TDV6. Sure the salesman may have be trying to touch me for a few grand. But what I have learn't from this thread is that when the time comes try harder and see what dealer really wants the sale the most.



I thought all D3's were autos as standard and I don't think a manual is even an option - but then I am only right some of the time:o

Gazzz

[stevo68]

that is if you wish to risk such a lovely car to the elements Of course, otherwise why bother :D Example ( click to enlarge)

http://images1.pictiger.com/thumbs/df/7b2ec505ec387e77d9b2d33310e012df.th.jpg (http://server1.pictiger.com/img/102211/picture-hosting/07052006158.php)

https://www.aulro.com/afvb/ (http://server1.pictiger.com/img/102262/picture-hosting/duck-creek-rd-117.php)

https://www.aulro.com/afvb/ (http://server1.pictiger.com/img/100236/picture-hosting/31032006123.php)

Regards

Stevo

P.S. I bought mine back in 12/05, over the last 8 or so months I am seeing many more D3's around the place, they are growing in numbers :D

[ak]

Ace and PBob, when you put it like that you are right. I just never thought of the D3 being in the market segment that competes with Volvo & the likes of BMW X5 ( luxury soft roaders ). Sure you can buy a base model D3 S better value than Prado for offroading, but I don't think they are selling too maney of them, are they?

Except for some of the D3 owners here, I surpose not too maney Mosman Mum's if that's who is buying most of them ( as you have indicated above as the top end of the luxury soft roaders segment ) will take their D3's too far off road. What a waste of all that ability. I surpose you get that don't you.:(

[Ace]

Ace and PBob, when you put it like that you are right. I just never thought of the D3 being in the market segment that competes with Volvo & the likes of BMW X5 ( luxury soft roaders ). Sure you can buy a base model D3 S better value than Prado for offroading, but I don't think they are selling too maney of them, are they?

Except for some of the D3 owners here, I surpose not too maney Mosman Mum's if that's who is buying most of them ( as you have indicated above as the top end of the luxury soft roaders segment ) will take their D3's too far off road. What a waste of all that ability. I surpose you get that don't you.:(

The reason for low sales in the base model D3 is because the 4.0L petrol six is straight out of an explorer so isnt much chop and the base model doesnt have terrain response which is what makes the D3 the vehicle it is. Without TR they arent much chop because there isnt any air suspension which means that height cant be controlled and articulation is less becasue the air suspension on the TR equipped models is linked so when one side is pushed up the air travels to the opposite side and pushes it down.

However the D3 models sold without TR will become popular when ARB and the like start making mechanical diff locks etc. At the moment the only one available is for the TR equipped models and they are electronic. Matt

[Jamo]

Jamo, I think your find it is pretty right they quote list prices for manual's

Oh contrare!. My Auto HSE was $83K before options and onroad costs.
Indeed. nothing above an S (or XS as it's now called) comes with a manual standard, they're all autos.

Either the cars you saw had been optioned up by the dealer and they were quoting the price for the actual cars on display, or there's a bit of profiteering going on.

[Ace]

or there's a bit of profiteering going on.

a car dealer wouldnt do that, they are all honest folk. :D

[PBob]

I thought that a manual was the same price as an auto?

[Captain_Rightfoot]

Actually.. I remember now they made leather standard across the range and some other alignments recently. That was $4k off . :O

[ak]

Oh contrare!. My Auto HSE was $83K before options and onroad costs.
Indeed. nothing above an S (or XS as it's now called) comes with a manual standard, they're all autos.

Either the cars you saw had been optioned up by the dealer and they were quoting the price for the actual cars on display, or there's a bit of profiteering going on.

Jamo, I stand corrected my apologies.

[Ace]

I thought that a manual was the same price as an auto?

That was my understanding aswell. Matt

[jonesy63]

Having just been through the purchase ordeal, I can shed some light on this...

Manual is only available on the S model. There was mention earlier about getting a 7 seat S - you can only do that if you upgrade the S to air suspension. By the time you add all the options to the S to do that, there is not much price difference between the upgraded S and the SE!

RRP for SE TDV6 is $74990. Add onroad costs to that. Now here is the bit people forget: you also have to add luxury car tax to that! I think the threshold is about $57k - so multiply any amount over that by 1.25 and then add that to the price.

I ordered a SE TDV6 for my company lease car in July and will not receive it until November. With only four LR dealers in Sydney - and long wait times - I am surprised they are selling many at all.

And don't get me started on the price of options for D3s! People mentioned that they could get a LR snorkel for a D1 or D2 for $380 in another thread... I am pretty sure they were north of $1000 for a D3. $1600 for the A frame bar (not even full bullbar). $800 for spotlights. $1000 for front and rear headlight protectors... and the list goes on. Just testing the water, I optioned up the first quote from the lease company to find out prices and nearly fell over - the optioned up price for the SE was over $113k! This also means the amount of luxury tax is higher... so for me, it will be better to add them after the purchase.

Cheers,
Rob <still waiting...>

[Ace]

Having just been through the purchase ordeal, I can shed some light on this...

Manual is only available on the S model. There was mention earlier about getting a 7 seat S - you can only do that if you upgrade the S to air suspension. By the time you add all the options to the S to do that, there is not much price difference between the upgraded S and the SE!

RRP for SE TDV6 is $74990. Add onroad costs to that. Now here is the bit people forget: you also have to add luxury car tax to that! I think the threshold is about $57k - so multiply any amount over that by 1.25 and then add that to the price.

I ordered a SE TDV6 for my company lease car in July and will not receive it until November. With only four LR dealers in Sydney - and long wait times - I am surprised they are selling many at all.

And don't get me started on the price of options for D3s! People mentioned that they could get a LR snorkel for a D1 or D2 for $380 in another thread... I am pretty sure they were north of $1000 for a D3. $1600 for the A frame bar (not even full bullbar). $800 for spotlights. $1000 for front and rear headlight protectors... and the list goes on. Just testing the water, I optioned up the first quote from the lease company to find out prices and nearly fell over - the optioned up price for the SE was over $113k! This also means the amount of luxury tax is higher... so for me, it will be better to add them after the purchase.

Cheers,
Rob <still waiting...>

Hi Rob, i did know the accessories were steep but not that steep, yet you can option an electronic rear difflok for not much more than a grand, thats a bargain.

I also thought the manual was only available with the Diesel and the petrol 4.0L, and not with the V8. Matt

[Jamo]

Rob, my driveaway price for the HSE was $106k including 'A' frame bar, rear locker, coolerbox, floor mats, tow bar and WA's excessive vehicle stamp duty.

$113K for an SE seems high.

I had the LR snorkel dealer fitted (post purchase) and it was just over $600.

The LR driving lights aren't worth the outlay (there's much better and cheaper lights on the market), but if you're leasing, you might not have much option.

The LR 'headlight protectors are brush guards. They'll help against tree branches etc, but won't be any good against stones flicked from other cars (my biggest problem). You can get LR sourced perspex headlight covers for much much cheaper from the dealer.

[PBob]

My HSE TDV6 is stamped April 06. It is Bonatti Grey with bone leather and has an alpine roof.($3,650), rubber mats ($300) plasic headlight covers and also a plastic bonnet protector which cracked in the first 200km and I took it off anyway, as anywhere over 80kmh it made a noise like a bull roarer and you couldn't here the radio. It also has roof rails. It listed at 109k on road and I paid $89,450.00 everything in. My dealer had the dirts at the price, but as I got quotes from 5 dealers that is how it went.

[Ace]

My HSE TDV6 is stamped April 06. It is Bonatti Grey with bone leather and has an alpine roof.($3,650), rubber mats ($300) plasic headlight covers and also a plastic bonnet protector which cracked in the first 200km and I took it off anyway, as anywhere over 80kmh it made a noise like a bull roarer and you couldn't here the radio. It also has roof rails. It listed at 109k on road and I paid $89,450.00 everything in. My dealer had the dirts at the price, but as I got quotes from 5 dealers that is how it went.

and that my friends is how you save money buying a new car. :cool:

[Jamo]

I forgot to mention that I also had premium satnav and roof rails.

I had no bargaining power. All four LR dealers in WA are owned by the same company.

[Ace]

I forgot to mention that I also had premium satnav and roof rails.

I had no bargaining power. All four LR dealers in WA are owned by the same company.

doesnt that suck. Matt

[Jamo]

Big time!

[PBob]

Sat nav is interesting. I would have liked to get it, but these days it is so cheap for other versions, even fitted in the same hole where the real one goes. From Landrover it is either 6k or 7k which is just ridiculous. Alto in Artarmon have a new grey car 05 model HSE with sat nav which they can't seem to sell because it owes so much. It would have been similar money (or slightly more) than my april 06 model. Last I heard it was still there. If you really want to know what ****es me off, is the 8" crack I have in my windscreen at 9,000km. A passing truck on a tar road was the culprit.

[Jamo]

The satnav is expensive, but it's superior in functionality and detail to other systems available. (But still overpriced!)

I wanted the 4x4 info and the only way to get it is with premium satnav.