Ron,
if you take most of your shots as jpgs try adjusting the settings
picture quality - 'best'
Saturation - 'high'
Sharpness - 'hard'
Contrast - 'high'
and see if these improve your results, as I said Pentax are generally a bit soft straight from the camera. Looking at the manual for the ist there isn't as much scope for adjustment as with the later cameras.
Martyn

