When, in a small marketplace like Australia, the Colesworths and Bunnings and Harvey Normans achieve the market domination they have, then they dictate to suppliers not the other way around as is the norm elsewhere. For example these retailers often don't keep stock, suppliers keep stock; floor stock in their retail outlets is on consignment; credit terms are 90-120 days or longer; supplier staff have to be the shelf fillers; sometimes suppliers have to pay a premium for the retailer to make shelf space available.
An Australian maker of engineer's cutting tools has not kept factory or warehouse stock for at least twenty years. They appointed state/district distributors who have to order and keep stock. Distributors supply major clients, dealers, and retailers. Very big end users are supplied direct by the maker at the same discount off RRP as distributors receive. Distributors were receiving 45% discount off RRP and they negotiated deals with their customers, the maker mostly remaining aloof from the retail end. Because they are supplying a multitude of small resellers and have only a couple of small rival Australian competing manufacturers, this firm is in the opposite position to Colesworth-Bunnings-Harvey Norman and still dictates terms to resellers

