I actually know some cool vegans, usually they are the ones that it's just part of life and made that choice many years back and won't feel the need to shove it down your throat. I can understand the rational behind it, one of my mates grew up raising cattle and changed vegan at age 12 after not agreeing with certain farming methods, a vegan kid on a cattle station quickly develops a thick skin. Most that I know disagree with large commercial practices and would be ok (in theory) eating something I shot in the wild. Usually it's only the recently converted who are the annoying, whining, evangelistic, look at me I'm so special attention whores.
When I first saw the fuss about the ad, I thought f:$& Australia is slowly being strangled by the PC parasite and half expected the ad to be pulled to avoid offending precious little vegans. However the overwhelming response seems to be... Toughen up princess.. Which gives me hope that the end of the PC dark ages are drawing near. Even the hipsters I know hate PCness in all forms so it can't be too far off now....
