What were ford thinking when they made this add?

**Ace** · 2nd May 2006, 08:12 AM

Has anyone seen the new Territory add. It starts by showing a woman driving a big truck to school to drop her kids off then it shows the same woman getting out of an 80 Series Land Cruiser (i imagine they want to give the impression that its truck like to drive) then it shows about half a dozen women standing around the front of a long line of Land Cruisers and Patrols talking outside the school as all the kids run in and out of cars and into the school grounds. The as they stand around talking another mother turns up in a shiny new Territory shifting gears with the triptronic function and showing how easy it is to drive.

Now given the bad press 4wd's are gettingat the moment why the hell would ford make and add advertising 4wd's doing exactly what the steriotype says they do. Not a real smart move in my book. Matt

**Omaroo** · 2nd May 2006, 08:26 AM

Hmm... that ad's been on Sydney TV for nearly a year. Pretty silly ad IMHO, and Ford would know that it does nothing positive for 4WD ownership. I guess that they've taken their bat and ball and gone home with the Explorer and only have the Territory left.

**stevo68** · 2nd May 2006, 09:13 AM

Yeah saw the ad first time last night, I think they are trying to push that the normal 4WD is truck like to drive whereas the Territory is more car like. They seem to miss the point that they are actually stereotyping 4WD's and forget that in most peoples eyes, the Territory would be thrown into the same pile, like ummmm DERRRRR 8O ,

Regards

Stevo

**noddy** · 2nd May 2006, 09:33 AM

Short sighted, but the entire industry is desperate to move anything that has an engine capacity over 2 litres, at the moment. The Territory is doing relatively well.

I have a mate who works at Holden HQ and they are very very concerned about the impact of fuel prices on the Commodore. 20% reduction in sales last year and a new model this year which is looking like being one of their most important in a long time.

Lets not let duplicity get in the way of moving stock :wink:

I don't think it is as bad as Toyota's Hilux ad which went under the slogan of 'Get in or get out of my way' :?

**Ace** · 2nd May 2006, 09:54 AM

I agree with the hilux thing Noddy.

As for the large car thing, it is becoming a problem, if fuel goes above $1.50 which it has in some areas people with larger cars simply wont be able to drive them. At $2/L it will cost me $160 to fill the disco, christ it cost $80 for 55L the other day.

There is one advantage to increasing fuel costs. manufacturers are being forced to lower fuel economy figures which is good for the consumer but its also good for the environment.

If holden and ford are worried why the hell dont they team up with the Europen counterparts and plonk a nice torquey turbo diesel into the commodore and the falcon. Or is that to obvious. I understand diesel is dearer than petrol but if a nearly 3t D3 can get around 12L/100km then a falcon or dunnydore would get 7L/100km, if that were the case they wouldnt be able to produce enough. Its reallu annoying to sit back and be able to see that diesel is the answer to many of the economy problems, as Europe has discovered but Australian manufaturers and other manufacturers keep producing large engined petrol cars for the Australian market.

The Territory would blow the competition out of the water even more so than it does now if it ends up with the TD engine like has been rumoured. Matt

**stevo68** · 2nd May 2006, 10:02 AM

<div class='quotetop'>QUOTE</div><div class='quotemain'>The Territory would blow the competition out of the water even more so than it does now if it ends up with the TD engine like has been rumoured[/b][/quote] Id have to double check but I am sure in my latest copy of 4WD mthly they mention that Ford maybe looking at putting the TD into the Territory. Will confirm tomorrow,

Regards

Stevo

**Ace** · 2nd May 2006, 10:26 AM

Originally posted by stevo68
<div class='quotetop'>QUOTE</div><div class='quotemain'>The Territory would blow the competition out of the water even more so than it does now if it ends up with the TD engine like has been rumoured

Id have to double check but I am sure in my latest copy of 4WD mthly they mention that Ford maybe looking at putting the TD into the Territory. Will confirm tomorrow,

Regards

Stevo[/b][/quote]

I have read that also steve, i dont know where but i did read it. They didn give a time frame though. Matt

**disconut** · 3rd May 2006, 06:48 PM

Originally posted by stevo68
<div class='quotetop'>QUOTE</div><div class='quotemain'>The Territory would blow the competition out of the water even more so than it does now if it ends up with the TD engine like has been rumoured

Id have to double check but I am sure in my latest copy of 4WD mthly they mention that Ford maybe looking at putting the TD into the Territory. Will confirm tomorrow,

Regards

Stevo[/b][/quote]

Did not we say elsewhere on this site that the TD(5?) was being dumped for a 2.7 4 cyl ford donk?
Or are you hinting the TDV6 may end up in the Territory?

Trev.

**George130** · 3rd May 2006, 07:07 PM

On fuel prices they have droped a few cents round here 8)
I have seen one place go from $1.549 back down to $1.509 8O

51jay · 3rd May 2006, 10:34 PM

Some of the US Fords use the HS 2.8 SVG motor is that what you mean by the TD ?

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