As it is snail mail, they can get your name from a bunch of different places. Most common are phone lists, electoral lists, bought lists from places like loyalty card programmes and credit card companies.
These things are insidious and once they know you are a real person and that you exist you are likely to be flooded with the crap. Replying in any form, for example, by using revenge tactics, will signal you are there and they will start really pestering you with all kinds of weird crap. The best thing to do is return it unopened and note on the front that either the recipient is deceased or GNA (Gone, No Address).
Seriously, the humour is short lived with these things. They will also sell your name to others who do the same thing so you are likely to start getting stuff from them too.
Alan
Alan
2005 Disco 2 HSE
1983 Series III Stage 1 V8
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