The general consensus on the genuine one is that it is not only very blingy & ugly, but sits too close to the body, meaning it will cause damage, should anything of substance hit the bar.
There is another thread on them in this section, at the moment.
And, as for the sticker, not sure why LR put that on there. But, don't be put off by it. All bar's on the market for the D4 have to meet the ADR's, so you know they have been tested to work with air bags and SRS.

