Edward,
Based on the last few posts' info...
My feeling is that you are not getting oil supply to the pushrods and thence into the lifters which will pump out what you initially primed them with and then run dry!
The oil supply goes from inside the rocker shaft out into the rockers through the smaller side holes in the rocker shaft. The rockers have a passageway drilled through them - hole inside the bearing surface through to the cup where the pushrod sits. So oil should flow out of the rocker cup and down onto the pushrod and into the lifter when all is pumping.
Are you sure you have the rocker shaft around the right way?
The pushrods are obviously on the inlet side of the rocker shafts so the smaller holes in the rocker shafts must face inwards and downwards towards the pushrods because the oil hole inside the rocker has to align with the oil outlet hole in the rocker shaft. It aligns momentarily as the rocker rocks past the hole and oil under pressure flows through.
I assume you have noticed that the pads under the rocker that bear on the valve are offset and each rocker should be fitted to the shaft so that its "pad" is away from the adjacent pedestal.
Have a look at this site for a really good illustration and explanation [URL="http://www.v8engines.com/Rockers_cust.html"]
As explained previously measuring preload is the distance from the top of the lifter piston to the underside of the circlip sitting in its retaining groove. So to make it easy (when measuring with a depth gauge on a vernier caliper), just measure from the top horizontal edge of the whole lifter down to the top of the piston and deduct 0.011". The 0.011" being the distance from the top of the lifter to the top of the piston.
Another great site explaining ins and outs of valve gear and lifter preload as well as a lot of useful V8 rebuilding tips is [URL="http://www.v8engines.com/engine-4.htm"]
It's ok to gauge preload by measuring pushrod travel (your dad's method) if you do it right.
Finally don't forget when fitting shims that there is a multiplier effect between shim thickness and actual pushrod travel because one side of the rocker projects further than the other. The multiplier is 1.6. So 1 mm of shim thickness = 1.6 mm of pushrod travel and lifter preload.
Getting the Rover V8 valve gear right is tricky and there really are lots of pitfalls - many of which are not mentioned int he workshop manual including lifter preload that can go.
Good luck

