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Thread: LRA's latest brain explosion...D90 dead!

  1. #1
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    LRA's latest brain explosion...D90 dead!

    <div class='quotetop'>QUOTE</div><div class='quotemain'>Rang up my closest Land Rover dealer, asking if it would be okay to take a D90 for a test drive tomorrow. Don't know what made me do that, I mean, there're advertising them consistently on the back cover of all the 4 x 4 mags, should just be able to walk in I would of thought......

    "No Sir, but would you like to take a 110 instead?"

    "No, I REALLY want to get the feel of a D90, out on the Freeway and stuff"

    "Can I take your number & call you when we get one in?"

    "Yes.... 041.............. , now, when do you think that will be?"

    "Well Sir, I am not too sure. Thing is, Land Rover have decided to stop importing all D90's & Crew cab 130's to Australia, so the only D90's we have, are the one's left in the country...."

    So, there you go...... big price drop, big advertising push, and sell 'em off.

    Still like 'em, but why am I suddenly getting cold feet?

    79 Series is starting to look good...........

    Bugger......

    Wolfie[/b][/quote]

    Thanks to Wolfie for the latest 'blowing your own foot' off by LRA!

    If they are not careful they will get done by the ACCC for advertising a product which they are not stocking.

    Does anyone know the logic behind this decision by LRA?

  2. #2
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    8O Logic :?: :?

    What makes you think there's any logic involved ?

    It's LRA we are dealing with here...

    The 90's are one thing but WHAT is that about the 130 CC ?

    This is a fantastic vehicle especially for tradesmen etc and I can't undertsand why on earth they'd want to kill it ? (or the 90 for that matter)

    Makes me wish I had enough money now to go and 'stock up' on a few. [img]style_emoticons/<#EMO_DIR#>/sad.gif[/img]
    It's not broken. It's "Carbon Neutral".


    gone


    1993 Defender 110 ute "Doris"
    1994 Range Rover Vogue LSE "The Luxo-Barge"
    1994 Defender 130 HCPU "Rolly"
    1996 Discovery 1

    current

    1995 Defender 130 HCPU and Suzuki GSX1400


  3. #3
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    They are proberly not importing them anymore as no one can afford to buy the things 8O

    Next thing they will stop importing the freelander as well


    Adam

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    Wolfie has been asking alot about the D90 and as far as i knew was getting a test drive tomorrow, i gave him a link to here the other day thought he might ask here seeing as he wasn't getting any constuctive answers from the Yota and nissan drongo's just the same old landie bashing that they can't help.

    Oh i put that pic of the landie blowing up the Yota in Friday Funnies to stir um up. :wink: [img]style_emoticons/<#EMO_DIR#>/laugh.gif[/img]

    Baz.
    Cheers Baz.

    2011 Discovery 4 SE 2.7L
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  5. #5
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    did you try purnell motors?

    he usually buys all stock in country of a particular model then has a monopoly on it.

    the only place to buy it....guaranteed sales.....and no competition
    he sells to other dealerships.............. its good to be the king !!

  6. #6
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    Redback -- the response at the beginning was an extract from his post in the intros....he could not get a 90 from his local dealer.

    LRA should look at what LR did in the US with the NAS90 -- the thing has attained icon status in the US and also back home in the UK. Why could LRA not do the same in Australia with a limited edition AUS90? You can hardly say that LRA made an effort to sell any...

  7. #7
    Redbak Guest
    My guess is Landrover really wants to phase out the Defender 110,130,90.

    The production costs would have be higher than other models.

    Judging by what I saw at Solihull, my guess ..

    Defenders would be about 80% manual build.

    Rangies probably 50% robot and 50% manual assembly.

    I didnt see the Freelanders or D3's line but we were told (with pride)
    that they were nearly fully robotically built.

    All boils down to dollars , er I mean Pounds (Quids) !

    Davo

  8. #8
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    Apathy :roll: easier to cut than promote also a much bigger market in the states and the fact that the Explorer is the most popular 4WD in the States, where's the competition off road between the two makes, no competition and the Landie in the states is for the rich according to answers i got on an American forum.

    Baz.
    Cheers Baz.

    2011 Discovery 4 SE 2.7L
    1990 Perentie FFR EX Aust Army
    1967 Series IIa 109 (Farm Truck)
    2007 BMW R1200GS
    1979 BMW R80/7
    1983 BMW R100TIC Ex ACT Police
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    Redbak -- I am going from memory, but I think at the time BMW were at the helm, the Defender was one of the highest cost motor cars anywhere in the world -- as you said, due to the high manual input.

    It is fine for LR to get their costs down, and if necessary stop producing the Defender as they have in the past, but in the interim their is no replacement for the Defender.

    I was reading today that their was a vicious rumour that the UK Ministry of Defense was going to ditch LR in favour of the Mercedes G-wagen. The reason cited was the low payload capacity of the Defender. The new Defender can not come soon enough for LR, without their military orders I would hate to think about their overall viability. They have already lost a large UK MOD tender to Alvis for a Hummer-like vehicle.

    I say bring on the new Defender ASAP, but in the meantime at least make a go of the models you have available and sell them on their strengths.

  10. #10
    Redbak Guest
    Noddy

    Dont get me wrong, I 'd love to see the Defender promoted more, and a steady (slow) evolvement take place.

    But this aint no perfect world, and I think we might just be dreaming of
    the Defender in a few years.

    Davo

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