Thread: Land Rover Sales Figures 2018

No excuses for not getting the new Defo spot-on. I agree. They have the cash (and time) to do it properly. I'm still cautiously hopeful it'll be a good jigger and a worthy successor to the D4.

Question is whether they'll keep their anchor of credibility (like Jeep with the Wrangler) to prop up their high profit volume oferrings (some of which *gasp* are 2WD!), or let that fade away and just go forwards with style and luxury and hope that the credibility/capability image isn't the drawcard foundation those sales are built on...

Originally Posted by Zeros

JLR have missed the boat in the ute/dualcab market, they’ve dropped the ball in the basic / durable wagon market and they’ve allowed their credibility as a 4x4 leader to wither on the yuppie Toorak tractor luxury saloon vine.

I’m not convinced they had credibility as a 4x4 leader......

Originally Posted by DiscoClax

No excuses for not getting the new Defo spot-on. I agree. They have the cash (and time) to do it properly. I'm still cautiously hopeful it'll be a good jigger and a worthy successor to the D4.

Question is whether they'll keep their anchor of credibility (like Jeep with the Wrangler) to prop up their high profit volume oferrings (some of which *gasp* are 2WD!), or let that fade away and just go forwards with style and luxury and hope that the credibility/capability image isn't the drawcard foundation those sales are built on...

The next Defender needs to be a worthy successor to the Defender, not the D4. They had their chance with D5. D4 is not a Defender. It was situated between Range Rover and Defender.

Originally Posted by weeds

I’m not convinced they had credibility as a 4x4 leader......

They did, but they’ve lost it in all Reas except luxury/tech.

I don’t think any of us would be driving them if they didn’t have cred.

Originally Posted by Zeros

They did, but they’ve lost it in all Reas except luxury/tech.

I don’t think any of us would be driving them if they didn’t have cred.

I think that applies to any make or model otherwise there would only be one option available...

a car is generally out next biggest purchase or in some cases our biggest purchase......when you outlay big dollars on your chosen car one generally thinks it has cred over everything else available otherwise you wouldn’t buy it.

My first 4WD was a short wheel base hilux yet at the time I was driving a company supplied Land Rovers for work every other day.

Originally Posted by Zeros

The next Defender needs to be a worthy successor to the Defender, not the D4. They had their chance with D5. D4 is not a Defender. It was situated between Range Rover and Defender.

Nope. That era has passed now. If you are expecting a modernised Defo you will be very disappointed. The new Defo will essentially be a successor to the D4 in everything but name. The D5 has moved away from its capable, practical past...

Originally Posted by weeds

My first 4WD was a short wheel base hilux yet at the time I was driving a company supplied Land Rovers for work every other day.

Great to see that you were won over by the Land Rovers - more cred? It was the opposite for me...I've driven Toyotas for decades for work, but when I drove a Defender I was won over. Far superior ride, handling, off road ability and design cred IMO.

Originally Posted by DiscoClax

Nope. That era has passed now. If you are expecting a modernised Defo you will be very disappointed. The new Defo will essentially be a successor to the D4 in everything but name. The D5 has moved away from its capable, practical past...

Yes exactly. I'm expecting to be very disappointed. I don't think I will be the only one. That is the point.