Thread: 2007 Freelander Starting at $50,000. Would you pay that for one?

Did you also read that it is much larger than the old one (LROI said that it is similar in size to the D1) and that is now classed as a luxury car and is more targeted at the BMW, Volvo, Audi etc and the base model BMW starts at about 65k. Its not targeted at the Rav, X-Trail etc like the old one was. I think it will sell, but not to our market. Its aimed at steeling customers away from BMW etc thats why the price has jumped so much. It would be good to see a Rav4 priced Land Rover so people who just want a simple runabout with mild off road ability could buy a land rover, but given the luxury road they seem to have turned onto i cant see that happening. Matt

Well it seems clear to me that Ford is continuing to push Land Rover further up-market. I would have thought that $39990 should have been the entry price for the Freeloader. $50K puts it up against the big boys - Patrol, Pajero and low-spec Cruisers as well as the "mid" size Ford Territory, Prado and Pathfinder. This is also at the absolute top end for vehicles I would say are more in the Freelander's size range such as the Toyota Kluger, Nissan X-Trail and Subaru something-or-other.

Interestingly, the only SUV that I would thought is a closer competitor to the Freelander in this price range is the Nissan Murano. Maybe Land Rover have just found a pricing hole and are plugging it so this could be a triumph of price-marketing. High sale price outweighs the need for high volume sales. Lower volumes with the right marketing image means exclusivity - hence higher desirability.

So I guess we can all just wait for the $70K Defender next year...
(yes I know they say $50-something, but once it hits the floor with dealer delivery, stamp duty and "extras" like paint and doors etc, it will be pushing $70K)

No way known I would pay 50k for one.
Maybe if it had $52,000 cash in the console

It's still has the badge Freelander

I've read the reports, know it's a totally different and capable vehicle now, but 50k, negative on that. I wouldn't buy one at 15k.

Let's hope the Wednesday tennis ladys and the school taxi mums do though.

Originally Posted by solmanic

Well it seems clear to me that Ford is continuing to push Land Rover further up-market. I would have thought that $39990 should have been the entry price for the Freeloader. $50K puts it up against the big boys - Patrol, Pajero and low-spec Cruisers as well as the "mid" size Ford Territory, Prado and Pathfinder. This is also at the absolute top end for vehicles I would say are more in the Freelander's size range such as the Toyota Kluger, Nissan X-Trail and Subaru something-or-other.

Interestingly, the only SUV that I would thought is a closer competitor to the Freelander in this price range is the Nissan Murano. Maybe Land Rover have just found a pricing hole and are plugging it so this could be a triumph of price-marketing. High sale price outweighs the need for high volume sales. Lower volumes with the right marketing image means exclusivity - hence higher desirability.

So I guess we can all just wait for the $70K Defender next year...
(yes I know they say $50-something, but once it hits the floor with dealer delivery, stamp duty and "extras" like paint and doors etc, it will be pushing $70K)

The thing is that it will have the same level of fruit on it that the higher spec kluger etc will have so its an option to those people, but there is now a huge gap for land rover in the small 4wd market, one that needs to be plugged. A base spec model land rover starting at 29990 would be great. Matt

Originally Posted by Ace

A base spec model land rover starting at 29990 would be great. Matt

So would world peace... hang on,

...I just need to get up 'cause I think there's a monkey trying to fly out of my bum!

So I guess we can all just wait for the $70K Defender next year...
(yes I know they say $50-something, but once it hits the floor with dealer delivery, stamp duty and "extras" like paint and doors etc, it will be pushing $70K)[/quote]

I think your right on the money here.

Realistically, the Freelander 2 is aimed at the X3 and X5 type buyers. There is still rumours of a black badged freelander appearing (supercharged/turbocharged), and ruours have appeared recently about a v8 as a possible fittament (one from Volvo).

As for the Defender replacement, I think that will be placed below the discovery, and there was talks of a smaller Landie to compete in the compact 4wd segment. More recently I have seen rumours of them keeping the defender utilitarian and aiming the real Land Rovers at a lower price segment. We can only hope I guess.

And how the hell do they fit an inline 3.2 ltr six in an east west configuration between the guards ?