As someone pointed out, sealing rubber parts extends their shelf life.
Never seen a 'sealed bag' timing belt, but many rubber components come in sealed packages(like bearing seals, o-rings, etc).
The assumption is that they're churned over regularly and not kept for too long.
My understanding is that not only UV that damages rubber, but the tiny traces of ozone kills them .. causes cracks with are the major issue, especially with stressed rubber components like timing belt, fanbelts, tyres, etc. 
Obviously Ozone is in nanoscopic amounts down here at ground level, but even those small amounts does a lot of damage over time.
				
			 
			
		 
			
				
			
			
				Arthur.
All these discos are giving me a heart attack!
'99 D1 300Tdi Auto ( now sold :( )
'03 D2 Td5 Auto
'03 D2a Td5 Auto
			
			
		 
	
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