Thread: The "New" Defender,.....When?

Originally Posted by Lotz-A-Landies

Ah yes but the Bronco is the size of a small house while the Land Rover variant is the size of a regular Land Rover.

IMHO it looks like a new generation of the International (Harvester) Scout.

The point was it isn't a landrover concept. It's a photochop of a ford concept.

As for US vehicles all kind of looking the same.........

Originally Posted by Dougal

The point was it isn't a landrover concept. It's a photochop of a ford concept.

As for US vehicles all kind of looking the same.........

And my point was that even if it was an artists impression, if Ford built the same design it would be the size of a building and a Land Rover one would be something you could actually use.

Whats the gripe?????

I hope the Defender don't change shape too much, as that is what the Defender buyer wants with an utility style vehicle for the longer term, not an updated model every year with a new shape.

Maybe that's where our local vehicle manufacturer have gone wrong, by pandering to the new car buyer that only interested in style, then the buyer trades it in on another after the car's twelve months are up.

The secondhand purchaser is mostly looking for a practical vehicle for the longer term, then look elsewhere after they find a car that's only twelve months old that has say, seats that have barely lasted the first year of it's life and can't fit the groceries in the boot.
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Manufacturers don't have any reason to care about how a vehicle suits SECOND HAND buyers.....

Originally Posted by VladTepes

Manufacturers don't have any reason to care about how a vehicle suits SECOND HAND buyers.....

Actually, they do to at least some extent - how well it suits second hand buyers affects the depreciation as it affects the first buyer, so influencing sales of new vehicles. Also, the second hand buyer is going to be the one spending more on parts. If a car has a life of, let's say twelve years, and the first buyer only owns it for one year, by far the majority of parts will be sold to second hand buyers (or their insurers - the biggest market for genuine parts is probably accident repairs!).

The manufacturer's margin on parts is a lot higher than on new cars.

But the car still has to be attractive to new buyers, so the second hand buyer's wants are only a secondary consideration, but it is still a consideration.

John

Originally Posted by Lotz-A-Landies

Ah yes but the Bronco is the size of a small house while the Land Rover variant is the size of a regular Land Rover.

IMHO it looks like a new generation of the International (Harvester) Scout.

Oh no, I hadn't seen the other photos. Now I feel like I've been bent over a fence and shafted

I think I prefer this what-makes-a-defender-iconic

Originally Posted by VladTepes

Manufacturers don't have any reason to care about how a vehicle suits SECOND HAND buyers.....

Actually they do and the new car buyer does as well because of a little word called depreciation.
If a company leases a lot of cars, are they going to be happy as a business owner that certain models get back 65-70% on their 3 year resale where others, because they either did not think about the 2nd buyer or discount it stupidly or just fall apart, are only returning 30%?
What happens is companies run away from the cars they will lose money on like say ****subishi magna. Another reason why toymota holds such good resale is the image it built of reliability, that has been tarnished lately, but still commands a premium on used models.
Build a car people want for more than a minute and it will get better resale and make both the original buyer happy as they get more of their $$$ back and the second buyer will want to keep it so buy the parts, not bodgey it up or scrap it.