As I see it, the biggest loss here, the biggest kick in the guts is Tata's total abandonment of their "base". The thing is, it was a very small base. Toyota can sell more hideous Lexus Hybrids than all of LR put together. Unless you want a Morgan or a Noble, there is no future in making what are essentially 'niche' vehicles, and LR has to become financially viable. To do that, they need to make cars the punters will buy. The D5 and it's variants will outsell the D4 by a huge margin, as it is what huge numbers of people want. But it's more than that. We now have multiple cars on the one platform. The Evoque, formerly Freelander 2, has spawned a Jaguar or two. You watch, there is going to be much, much more of that.
It's hard to blame Tata for that. They did not buy LR to lose money. I still hold out hope that they, once LR is on sound financial footings, will bring a true to it's roots LR 4WD to the market. But I won't be holding my breath.
JayTee
Nullus Anxietus
Cancer is gender blind.
2000 D2 TD5 Auto: Tins
1994 D1 300TDi Manual: Dave
1980 SIII Petrol Tray: Doris
OKApotamus #74
Nanocom, D2 TD5 only.
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