Thread: Won’t be retro...

Yep a few rambles is about right. They need to start winding the market up and do a few teasers. Time to give away something at least. I imagine TJM and ARB will be getting specs and drawings from LR well before the first vehicles arrive here.

Yes it's not their first Rodeo but they have never had such big shoes (and a lot of legend not always equated to reality especially in the Puma versions) to fill and expectations to meet. Never. So I reckon they will have a lot of internal disagreement about everything from wheel and tyre sizes to how best to manage the release and marketing.

Cheers

PS. If only they had the AULRO experts to set them straight

Originally Posted by ozscott

Yep a few rambles is about right. They need to start winding the market up and do a few teasers. Time to give away something at least. I imagine TJM and ARB will be getting specs and drawings from LR well before the first vehicles arrive here.

Yes it's not their first Rodeo but they have never had such big shoes (and a lot of legend not always equated to reality especially in the Puma versions) to fill and expectations to meet. Never. So I reckon they will have a lot of internal disagreement about everything from wheel and tyre sizes to how best to manage the release and marketing.

Cheers

PS. If only they had the AULRO experts to set them straight

With the TJM and ARB thing, is that how they usually work? I guess that's what happened with suzuki?

Originally Posted by scarry

The other one must be a RRS?

Some great spy footage,probably the best off road footage so far....

You might be right actually, seems to be a normal wheelbase RRS there aswell, maybe 2020 RRS testing at same time.

Originally Posted by blackrangie

When it rains it pours, haven't had time to watch this properly yet.


YouTube

Engineer:

"We been out here tuning these...been here for 2 weeks..this is the finished car...not bad for road tyres at road pressures"

Offroad Alliance:

"Out here testing the 2L diesel..We were quite impressed with how these vehicles performed on the trails, they have great terrain management systems, we saw them crawl up and down the trails right in front of us"

“Blah blah blah Rambles blah blah blah”

Just ask my loverley wife
That is my existence in summary!!!

I still think JLR need to start owning this

And I disagree - this is the first time they have ever tried to leverage 60 years
Of motoring history into a new vehicle

Every other time was something different

The new defender must have the DNA of the old defender / series
Or else JLR is dead....








Well dead to me anyway

S

Originally Posted by roverrescue

In your opinion have they jumped the shark
Is now as in Mid April the time for JLR to put out a media package
To amp things up with Actual Facts

On this, a few things:

Thoughts on JLR being at Moab around the same time as EJS (Easter Jeep Safari)

Regarding actual facts, if you have been following this thread, there is really not much we haven't been able to accertain fundamentally, just the style and minor details.

I believe they are doing a slow reveal and for two reasons

1. Viral marketing, gets people talking. Tick

2. Keeps the Chinese from copying it like they did with the Evoque/Landwind (this would be the main reason they don't reveal cars well in advance anymore.) Tick(maybe)

Originally Posted by roverrescue

“Blah blah blah Rambles blah blah blah”

Just ask my loverley wife
That is my existence in summary!!!

I still think JLR need to start owning this

And I disagree - this is the first time they have ever tried to leverage 60 years
Of motoring history into a new vehicle

Every other time was something different

The new defender must have the DNA of the old defender / series
Or else JLR is dead....








Well dead to me anyway

S

The 90 looks, sounds and performs pretty defenderish in the moab video, even low range looks on point. Ramble over

New Range Rover models illustrate Land Rover's design ethos - Autoblog

Land Rover Creative Director Massimo Frascella

"Defender is going to be a very different vehicle from both Range Rover and Discovery," Frascella said, adding that it will be distinctive from both families of SUVs. "By nature it's going to rebalance the whole strategy."